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    Do you remember the last time you had a glance at the pamphlet handed to you by some random person on the road, only to throw it away? Oh, that’s a whole lot of effort. But, do you remember pausing for the sponsored advertisement of an enormous Flash Sale or a Giveaway while scrolling your Instagram feed? Obviously! You wouldn’t miss those for the world. This transition from real to digital is big. And what follows is an attempt to answer the #HowWhenWhy. Let's read what's ahead!

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    Lays: Sharing Stories and Spreading Smiles

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    McDonald’s Seed Bombing

    This innovative Eco-friendly advertising campaign employed by McDonald’s, world’s largest restaurant chain by revenue, is understood as Seed Bombing. Seed bombing, which could be a well-known concept, hasn't been utilized in marketing a product before.

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