The Story Lane | Words that matter

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EPISODE 1: BHARTI AIRTEL

Today, Bharti Airtel provides a range of services such as GSM, 3G, 4G LTE, 4G+ mobile services, fixed-line broadband, and voice services. The company ranks amongst the top 3 mobile service providers globally in terms of subscribers with its operations in nearly 18 countries....

JET AIRWAYS RICHES TO RAGS

More than a year has gone by since the airline carrier that popularized air travel for middle-class Indian families by bringing airline prices down drastically, shut its operations down. In this article we’re going to explore how the largest airline in India with a market share of 22.5%, met its end.

EPISODE 1: THE MOMENT MARKETING MAGIC

MARK-O-MOVES

In today’s competitive world, there are many companies providing goods and services along the same lines, but very few become successful and get an edge over their competitors. The reason is not the end product but also the medium used to fill up the communication gap between the customer and the producer.

AMAZON FBA: EXPLAINED CURRENT TRENDS

“Fulfillment by Amazon” or Simply “Amazon FBA” must be a term floating around you a lot nowadays. Many sellers have successfully used the opportunity provided by the same marketplace to enhance their business and reach out to a different and vast group of buyers.

Latest

Creativity is Sacred; Aesthetics are God: Schbang

Startup Stories August 15, 2021

The following report is based on a video conference...

Women for World: Redefining Travel & Tour

Startup Stories August 6, 2021

“According to UNFPA, >50% employed in Tourism in India...

Nothing To Something: The Highlighter of Careers

Startup Stories July 11, 2021

Nothing To Something aims towards making the school & college students aware about the numerous career options, thus creating an ecosystem of informed individuals. Rising above the concept of career counselling, it is more of a professional awareness platform where people tend to get aware about their passion & step in the journey of achieving them.

Companies Quarantiming

Episode 7: Amazon

Companies Quarantiming July 8, 2020

Episode 6: Google

Companies Quarantiming July 7, 2020

Episode 5: Netflix

Companies Quarantiming July 5, 2020

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Data Protection Bill & its Impact on Businesses

News Reel December 28, 2020

Nicholas Cage and his $150 Million Fortune

News Reel December 13, 2020

What Joe Biden’s Victory Means for the Economy

Current Trends November 28, 2020

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Bizmod

Elon Musk – Part 2 SpaceX

Charu Garg - October 5, 2020

SpaceX is a brand. What makes it even more appealing is the presence of the witty entrepreneur- Elon Reeve Musk. The company was the first private company to launch, orbit and recover a spacecraft; send a satellite into high earth orbit and launch commercial manned spaceflight.

Mergers and Acquisitions