The Story Lane | Words that matter

WELCOME TO THE STORY LANE

EPISODE 1: BHARTI AIRTEL

Today, Bharti Airtel provides a range of services such as GSM, 3G, 4G LTE, 4G+ mobile services, fixed-line broadband, and voice services. The company ranks amongst the top 3 mobile service providers globally in terms of subscribers with its operations in nearly 18 countries....

JET AIRWAYS RICHES TO RAGS

More than a year has gone by since the airline carrier that popularized air travel for middle-class Indian families by bringing airline prices down drastically, shut its operations down. In this article we’re going to explore how the largest airline in India with a market share of 22.5%, met its end.

EPISODE 1: THE MOMENT MARKETING MAGIC

MARK-O-MOVES

In today’s competitive world, there are many companies providing goods and services along the same lines, but very few become successful and get an edge over their competitors. The reason is not the end product but also the medium used to fill up the communication gap between the customer and the producer.

AMAZON FBA: EXPLAINED CURRENT TRENDS

“Fulfillment by Amazon” or Simply “Amazon FBA” must be a term floating around you a lot nowadays. Many sellers have successfully used the opportunity provided by the same marketplace to enhance their business and reach out to a different and vast group of buyers.

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Creativity is Sacred; Aesthetics are God: Schbang

Startup Stories August 15, 2021

The following report is based on a video conference...

Women for World: Redefining Travel & Tour

Startup Stories August 6, 2021

“According to UNFPA, >50% employed in Tourism in India...

Nothing To Something: The Highlighter of Careers

Startup Stories July 11, 2021

Nothing To Something aims towards making the school & college students aware about the numerous career options, thus creating an ecosystem of informed individuals. Rising above the concept of career counselling, it is more of a professional awareness platform where people tend to get aware about their passion & step in the journey of achieving them.

Companies Quarantiming

Episode 7: Amazon

Companies Quarantiming July 8, 2020

Episode 6: Google

Companies Quarantiming July 7, 2020

Episode 5: Netflix

Companies Quarantiming July 5, 2020

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Data Protection Bill & its Impact on Businesses

News Reel December 28, 2020

Nicholas Cage and his $150 Million Fortune

News Reel December 13, 2020

What Joe Biden’s Victory Means for the Economy

Current Trends November 28, 2020

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Startup Stories

Good Furniture Works: The Believe in Furniture’s Essentiality

The Story Lane - June 9, 2021

In the fast paced culture of negligence to the smallest of the concerns, proud DU alumnus, Tarana Malhotra brings to the Indian market Good Furniture Works. Good Furniture Works is a customer-oriented online furniture startup that focuses on making furniture an easy accessible privilege to all stratas of the society.

Riches to Rags